Branding & Infographics
Teads Brand Guidelines
As Lead Visual Designer for Teads in-house marketing department, I helped contribute to the global rebrand from Ebuzzing to Teads. Part of my contribution was to help develop a set of brand guidelines to help maintain aesthetic consistency when representing the Teads' brand.
Click here to view full brand book.
Teads Data Visualization
Applications Used
Adobe Illustrator CC and InDesign CC.
Select the thumbnails below for a closer look.
Freelance Projects
As a freelance designer, I helped collaborate on projects including branding, web banners, infographics, website templates, NYC subway car cards, pre-roll ads, and PowerPoint decks. Select the thumbnails below for a closer look.
Applications Used
Adobe Photoshop, Illustrator, InDesign, After Effects CC, and Sketch.
PSE&G needed to find new ways to enroll customers in their WorryFree Plans.
By geo-targeting key audiences online with pre-roll ads that reveal the benefits of enrollment, we were able to test a variety of messages with real customers while keeping the creative clean, quick and memorable. This proved to be extremely successful – producing a record spike in enrollment.
HD Supply Illustrations
As an in-house designer at HD Supply, one of my roles was to help conceptualize and illustrate different variations of the company promotional piggy bank character.
Applications Used
Adobe Illustrator
